The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Goodby Berlin & Silverstein / San Francisco Client: American Isuzu Motors Category: Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Agency: Chiat/Day / London Client: Hutchison Category: Radio / Consumer Radio: Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Radio / Consumer Radio: Single
Agency: Dally Advertising / Fort Worth Client: Fort Worth, Star-Telegram Category: Radio / Consumer Radio: Single
Agency: Earle Palmer Brown / Norfolk Client: Virginia Lottery Category: Radio / Consumer Radio: Single
Agency: Fallon McElligott / Minneapolis Client: Star Tribune Category: Radio / Consumer Radio: Single
Agency: Franklin Stoorza / San Diego Client: Tijuana Tourism Category: Radio / Consumer Radio: Single
Agency: Goldberg Moser O'Neill / San Francisco Client: Round Table Franchise Corporation Category: Radio / Consumer Radio: Single
Agency: Goldsmith/Jeffrey / New York Client: Crain's New York Business Category: Radio / Consumer Radio: Single
Agency: Larsen Colby / Los Angeles Client: Center Theatre Group Category: Radio / Consumer Radio: Single
Agency: Mad Dogs & Englishmen / New York Client: Zebra Books Category: Radio / Consumer Radio: Single
Agency: The Martin Agency / Richmond Client: Mercedes-Benz Category: Radio / Consumer Radio: Single
Agency: The Martin Agency / Richmond Client: The Richmond Symphony Category: Radio / Consumer Radio: Single
Agency: Wieden+Kennedy / Portland Client: Nike Town Category: Radio / Consumer Radio: Single
Agency: Young & Rubicam / London Client: Courage-Beamish Category: Radio / Consumer Radio: Single
Agency: Goldmerg Moser O'Neill / San Francisco Client: Round Table Franchise Corporation Category: Radio / Consumer Radio: Campaign
Agency: The Martin Agency / Richmond Client: The Richmond Symphony Category: Radio / Consumer Radio: Campaign
Agency: Trone Advertising / Greensboro, NC Client: Ed Kelly's Category: Radio / Consumer Radio: Campaign
Agency: Bass Flounder & Crappie Advertising / Hermosa Beach, CA Client: Reptile Kingdom Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Fallon McElligott / Minneapolis Client: Porsche Cars North America Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Mad Dogs & Englishmen / New York Client: Village Voice Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Martin Agency / Richmond Client: The Richmond Symphony Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Richards Group / Dallas Client: Auto Exam Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Richards Group / Dallas Client: Harley-Davidson of Texas Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: The Richards Group / Dallas Client: The Spy Factory Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Two Cities / New York, Toronto Client: Outward Bound Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Zimmerman/Tradii / Huntington Beach, CA Client: Robert Felsenfeld, CPA Category: Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign
Agency: Fallon McElligott / Minneapolis Client: Continental Bank Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Fallon McElligott / Minneapolis Client: Rolling Stone Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Fallon McElligott / Minneapolis Client: TIME Magazine Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Goldsmith/Jeffrey / New York Client: Crain's New York Business Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Goldberg Moser O'Neill / San Francisco Client: Sutter Home Winery Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Verbatim Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Mullen / Wenham, MA Client: The Timberland Company Category: Trade / Trade Any Size B/W or Color: Campaign
Agency: Earle Palmer Brown & Spiro / Philadelphia Client: Turner Cable Network Sales Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Kirshenbaum & Bond / New York Client: Revlon/Fermodyl Interactives Category: Collateral / Collateral Brochures Other Than by Mail
Agency: Millhouse / Edinburgh Client: Syntax Category: Collateral / Collateral Brochures Other Than by Mail
Agency: The Campaign Palace / Melbourne Client: Australian Consolidated Press Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Carmichael Lynch / Minneapolis Client: Minnesota State Lottery Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Chiat/Day / New York Client: Reebok Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Chiat/Day / New York Client: Reebok Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Chiat/Day / Venice, CA Client: TV Guide Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: Malt-O-Meal Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Clarity Coverdale Rueff / Minneapolis Client: United Recovery Center Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Clemenger Adelaide / Eastwood, Australia Client: Lotteries Commission of South Australia Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Consumer Television / Consumer Television :30/:25 Single
Agency: Cliff Freeman & Partners / New York Client: Little Caesar Enterprises Category: Consumer Television / Consumer Television :30/:25 Single
Agency: CME KHBB / London Client: Pentax Category: Consumer Television / Consumer Television :30/:25 Single
Agency: CME KHBB / Southfield, MI Client: Chrysler Corporation Category: Consumer Television / Consumer Television :30/:25 Single

1993 Advertising Merit Award

Goodby Berlin & Silverstein / San Francisco

American Isuzu Motors

Consumer Television / Consumer Television :20 Varying Lengths: Campaign

93567T

1993 Advertising Merit Award

Chiat/Day / London

Hutchison

Radio / Consumer Radio: Single

93475R

1993 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Radio / Consumer Radio: Single

93476R

1993 Advertising Merit Award

Dally Advertising / Fort Worth

Fort Worth, Star-Telegram

Radio / Consumer Radio: Single

93477R

1993 Advertising Merit Award

Earle Palmer Brown / Norfolk

Virginia Lottery

Radio / Consumer Radio: Single

93478R

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Star Tribune

Radio / Consumer Radio: Single

93479R

1993 Advertising Merit Award

Franklin Stoorza / San Diego

Tijuana Tourism

Radio / Consumer Radio: Single

93480R

1993 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Round Table Franchise Corporation

Radio / Consumer Radio: Single

93481R

1993 Advertising Merit Award

Goldsmith/Jeffrey / New York

Crain's New York Business

Radio / Consumer Radio: Single

93482R

1993 Advertising Merit Award

Larsen Colby / Los Angeles

Center Theatre Group

Radio / Consumer Radio: Single

93483R

1993 Advertising Merit Award

Mad Dogs & Englishmen / New York

Zebra Books

Radio / Consumer Radio: Single

93484R

1993 Advertising Merit Award

The Martin Agency / Richmond

Mercedes-Benz

Radio / Consumer Radio: Single

93485R

1993 Advertising Merit Award

The Martin Agency / Richmond

The Richmond Symphony

Radio / Consumer Radio: Single

93486R

1993 Advertising Merit Award

Wieden+Kennedy / Portland

Nike Town

Radio / Consumer Radio: Single

93487R

1993 Advertising Merit Award

Young & Rubicam / London

Courage-Beamish

Radio / Consumer Radio: Single

93488R

1993 Advertising Merit Award

Goldmerg Moser O'Neill / San Francisco

Round Table Franchise Corporation

Radio / Consumer Radio: Campaign

93489R

1993 Advertising Merit Award

The Martin Agency / Richmond

The Richmond Symphony

Radio / Consumer Radio: Campaign

93490R

1993 Advertising Merit Award

Trone Advertising / Greensboro, NC

Ed Kelly's

Radio / Consumer Radio: Campaign

93491R

1993 Advertising Merit Award

Bass Flounder & Crappie Advertising / Hermosa Beach, CA

Reptile Kingdom

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93193A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Porsche Cars North America

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93194A

1993 Advertising Merit Award

Mad Dogs & Englishmen / New York

Village Voice

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93195A

1993 Advertising Merit Award

The Martin Agency / Richmond

The Richmond Symphony

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93196A

1993 Advertising Merit Award

The Richards Group / Dallas

Auto Exam

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93197A

1993 Advertising Merit Award

The Richards Group / Dallas

Harley-Davidson of Texas

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93198A

1993 Advertising Merit Award

The Richards Group / Dallas

The Spy Factory

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93199A

1993 Advertising Merit Award

Two Cities / New York, Toronto

Outward Bound

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93200A

1993 Advertising Merit Award

Zimmerman/Tradii / Huntington Beach, CA

Robert Felsenfeld, CPA

Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Campaign

93201A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Continental Bank

Trade / Trade Any Size B/W or Color: Campaign

93392A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

Rolling Stone

Trade / Trade Any Size B/W or Color: Campaign

93393A

1993 Advertising Merit Award

Fallon McElligott / Minneapolis

TIME Magazine

Trade / Trade Any Size B/W or Color: Campaign

93394A

1993 Advertising Merit Award

Goldsmith/Jeffrey / New York

Crain's New York Business

Trade / Trade Any Size B/W or Color: Campaign

93395A

1993 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Sutter Home Winery

Trade / Trade Any Size B/W or Color: Campaign

93396A

1993 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Verbatim

Trade / Trade Any Size B/W or Color: Campaign

93397A

1993 Advertising Merit Award

Mullen / Wenham, MA

The Timberland Company

Trade / Trade Any Size B/W or Color: Campaign

93398A

1993 Advertising Merit Award

Earle Palmer Brown & Spiro / Philadelphia

Turner Cable Network Sales

Collateral / Collateral Brochures Other Than by Mail

93399A

1993 Advertising Merit Award

Kirshenbaum & Bond / New York

Revlon/Fermodyl Interactives

Collateral / Collateral Brochures Other Than by Mail

93400A

1993 Advertising Merit Award

Millhouse / Edinburgh

Syntax

Collateral / Collateral Brochures Other Than by Mail

93401A

1993 Advertising Merit Award

The Campaign Palace / Melbourne

Australian Consolidated Press

Consumer Television / Consumer Television :30/:25 Single

93506T

1993 Advertising Merit Award

Carmichael Lynch / Minneapolis

Minnesota State Lottery

Consumer Television / Consumer Television :30/:25 Single

93507T

1993 Advertising Merit Award

Chiat/Day / New York

Reebok

Consumer Television / Consumer Television :30/:25 Single

93508T

1993 Advertising Merit Award

Chiat/Day / New York

Reebok

Consumer Television / Consumer Television :30/:25 Single

93509T

1993 Advertising Merit Award

Chiat/Day / Venice, CA

TV Guide

Consumer Television / Consumer Television :30/:25 Single

93510T

1993 Advertising Merit Award

Clarity Coverdale Rueff / Minneapolis

Malt-O-Meal

Consumer Television / Consumer Television :30/:25 Single

93511T

1993 Advertising Merit Award

Clarity Coverdale Rueff / Minneapolis

United Recovery Center

Consumer Television / Consumer Television :30/:25 Single

93512T

1993 Advertising Merit Award

Clemenger Adelaide / Eastwood, Australia

Lotteries Commission of South Australia

Consumer Television / Consumer Television :30/:25 Single

93513T

1993 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Consumer Television / Consumer Television :30/:25 Single

93514T

1993 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Consumer Television / Consumer Television :30/:25 Single

93515T

1993 Advertising Merit Award

Cliff Freeman & Partners / New York

Little Caesar Enterprises

Consumer Television / Consumer Television :30/:25 Single

93516T

1993 Advertising Merit Award

CME KHBB / London

Pentax

Consumer Television / Consumer Television :30/:25 Single

93517T

1993 Advertising Merit Award

CME KHBB / Southfield, MI

Chrysler Corporation

Consumer Television / Consumer Television :30/:25 Single

93518T

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